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title: Ken Pomella | Innovations & Insights | Software Development
description: Software Development | Want to know more about Ken's experiences and expertise? Click to read all about Ken's thoughts on technology and its effect on the business landscape.
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- [Consulting](https://kenpomella.com/consulting)
- Resources
  
  Show submenu for Resources 
  
    - [Small Business Toolkit](https://kenpomella.com/small-business-technology-toolkit)
    - [Small Business AI Guide](https://kenpomella.com/lp/small-business-ai-guide)
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# Innovations & Insights

#### Ken Pomella's perspectives on the technology frontier

[![Mock up of a mobile-responsive app](https://kenpomella.com/hubfs/custom-wireframes.png)](https://kenpomella.com/blog/off-the-shelf-software-vs-custom-software)

[Software Development](https://kenpomella.com/blog/tag/software-development)

### [Off-the-shelf Software vs. Custom Software](https://kenpomella.com/blog/off-the-shelf-software-vs-custom-software)

 June 17, 2023

[![Developer pointing to code on screen](https://kenpomella.com/hubfs/custom-software-development.png)](https://kenpomella.com/blog/the-importance-of-custom-software-development)

[Software Development](https://kenpomella.com/blog/tag/software-development)

### [The importance of custom software development](https://kenpomella.com/blog/the-importance-of-custom-software-development)

 June 17, 2023

[![A man and a woman discussing mobile prototypes](https://kenpomella.com/hubfs/user-feedback.png)](https://kenpomella.com/blog/the-importance-of-a-tight-feedback-loop)

[Software Development](https://kenpomella.com/blog/tag/software-development)

### [The importance of a tight feedback loop](https://kenpomella.com/blog/the-importance-of-a-tight-feedback-loop)

 June 17, 2023

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